Tuesday 28 April 2009

Test of integrity

"One of the truest tests of integrity is its blunt refusal to be compromised"
        -Chinua Achebe

Micro brewers, independent pub licensees, dedicated chefs and I suspect CAMRA members stand by this.

I do. If you can understand this then you can understand me. I perhaps take the concept further than many dare. Yes, it's difficult when you hear the people who come here, and get what we do, talk about the things my sceptics say. But by stocking a product range, and insisting on serving food that has a strong provenence, I know I hit the spot with the right people.

Thanks for the link Ted.

It's just a shame that most of the British public are also monolithic.


Tandleman said...

An observation. In some ways it is easier for the supplier to show integrity than the supplied. Good for you though. If all suppliers had integrity, the supplied wouldn't always be presented with the dilemma of compromising their own.

Alistair Reece said...

Again I fear that the modern consumerist culture in which people feel they have the right to demand whatever they want from anyone is the root of the problem, as is the McDonaldsisation of the catering industry.

Too many people walk into a pub expecting the see the usual lineup of Fosters/Guinness/Bitter, with a menu consisting of chicken in a basket and chips, without actually checking out the menu or website - I am assuming here that the menu is openly available at the door before entering.

I also wonder if in communicating a vision to the market place too many independents state too clearly what they are not, rather than what they are?

Stonch said...

Ah, but there's nothing noble about finding oneself frustrated at the preferences of the general public. Relax!

Unknown said...

Yes Jeff, you're right. Another bank holiday over and now I can look forward to nice customers again.....I can already feel myself relaxing.

Tandleman said...
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