However, the principle behind the idea can't be bad. As we are a real ale pub it would be churlish to ignore the celebration.
The web site for the event has got the graphics on it so I downloaded them and did a bit of playing around. First I made a poster which included the picture of the young sexy people on it. My customers thought that it was inappropriate. "You're not that type of place Dave". OK, let's just use the logo then.
I made some "Try before you Buy" stickers for the pump clips and a few cheeky tent cards for the tables. It seems to be raising awareness of the principle of asking for a taster. This is something I approve of. Letting a customer try the beer before purchase makes the customer feel more confident about parting with his hard earned cash. No bad thing.